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Pick on your Talent

Pick on your Talent

What are you (or your company) best at right now, today?

You can only win, if you envision and develop your talent. You can only win the market battles if you make public your talent (... quiet but passionate execution will get the word out, too).

Think about your internal work place and external market place: what makes you unique and better? There is a temptation to express our talent in general terms, even “buzz words”, that often miss the target. We were raised to fit in, but here we must find that which makes us stand out - as a company from the competition, or as people towards the greater good. Go ahead and pick on yourself. What makes you so damn great? And I mean GREAT!

I asked friends last week “What’s America’s biggest talent?” I was thrilled no one mentioned military might, #1 economy, or other #1 cliches. They did mention things that will make or keep us #1: Innovation. Creativity. Perseverance. Entrepreneurialism. Our shared ability to suspend all ordinary judgment and push ahead to succeed against ridiculous odds. Thoughtful and inspiring insights. I believe that envisioning, developing, and having a public conversation about those talents will be vital for the U.S.A, just as it will be vital for us as individual contributors and companies.

You or your company are the best at something. Find and envision it. Develop and passionately execute it. Publicize it. And make it great. Much greater. Pick on your talent and run with it, protect your most prized asset from destroying itself, and keep growing it.  

I thrive at my professional best by innovating consumer businesses. I work with retailers and top suppliers around the country. I build new businesses, and sharpen existing businesses to better compete. Now how do I make that greater, much greater?

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