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Why Anyone Can Innovate

Why Anyone Can Innovate

Creative types are a myth, writes The Wall Street Journal. Jonah Lehrer connects several of the dots that can bring about moments of insight - "mental restructurings" of diverse experiences that allow us to combine old ideas in new ways. 

For Johannes Gutenberg, his famous invention of the printing press "transformed his knowledge of wine presses into a printing machine capable of mass-producing words." For those of us developing disruptive innovation that build new businesses, the idea of attacking problems as a beginner, to "let go of all preconceptions and fear of failure" has the familiar ring of an old battle cry: there is nothing more gratifying than facing challenges to discover big opportunities and then deliver them. 

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